Annette Roche

ABOUT ANNETTE ROCHE

Entrepreneur who co-founded the New York City hair salon NappStar in 2009. Her company has exclusive products that she ships internationally. She later expanded her company to Atlanta and Baltimore. She has over 950,000 followers on her nappstar_nyc Instagram account where she shows off company's work.

She learned how to do hair at a young age from her mother and later by working in African braid shops.

Her business was written up by Her Mind Magazine under the article name "All in the Family" in March 2015. She has taught salon education courses in New York City. She shares her work on clients' hair as well as hair care tips on her Instagram.

Her sister Melissa is her business partner.

She and Alli Webb are both entrepreneurs who built empires in the salon industry.